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About Us

Hello! Welcome to Rural Roots Scarf & Accessory Boutique!

Rural Roots features fun, fashionable, unique, and affordable scarves & accessories. I love to find unique pieces and offer them to you at a great price!

I've always had an eye for fashion and in 2013 I began selling scarves and accessories out of my mom's flower shop in Malvern, Iowa. What began as a few scarves and some jewelry in the corner of a flower shop has now grown into an online niche boutique and I couldn't be more excited to be able to offer my products to you! Whether you're a small town (Southwest Iowa) girl like me or from a big city, I hope you'll love Rural Roots Boutique as much as I do! 

♡ Serena


I'd love to hear from you!




$4.95 flat shipping rate for all orders in the United States below $75.00
Orders $75.00 and over have FREE US Shipping!
International orders are a flat rate of $25.00.
We ship through the USPS.



If you aren't 100% satisfied with your purchase, simply return it! We allow up to 30 days from the date you placed your order to qualify for a refund or store credit. If more than 30 days have gone by since your purchase, unfortunately we can’t offer you a refund. To be eligible for a return your items MUST have tags and be returned in unworn, unwashed, and unaltered condition. Please note: Unless a return is the result of an error on our behalf, original shipping charges are non-refundable and customer is responsible for the cost of return shipping. Please be sure to use a tracking service when shipping back a return. We are not responsible for lost packages when shipping back a return. To return your product, you should mail your product to:

BOX 543


Once your return is received and inspected, we will send you an email to notify you that we have received your returned item. We will also notify you of the approval or rejection of your refund.

If you are approved, then your refund will be processed, and a credit will be applied to your credit card or original method of payment.


If you received an item with any problems or defects, Please contact us within 3 days of receiving the item to inform us of the issue. Send us an email at 


Due to our limited quantities and high demand of our product, we are unable to offer exchanges. We recommend placing a new order to purchase the item, and then shipping back the returned product.